I have definitely witnessed more of a focus on flavours across the globe. From this you will start to see single origin coffees in more and more cafes with tasting notes designed for the customer to enhance their coffee experience and look for flavours they might not usually associate with coffee!
The other trend emerging is the quality of café food is dramatically improving: it’s not enough now to serve great coffee and the standard café menu – menus are becoming more adventurous and the plating of food in some cafes is nearly to hat restaurant standard.
How does the average Australian coffee connoisseur compare to say a European one?
Australia are definitely known for their high quality coffee and coffee art. Aussie coffee connoisseurs are well practiced in knowing a great cup from an average cup – they are generally very knowledgeable! As people travel more frequently and further afield you can see this quality trickle back into Europe. More and more places within the UK especially are serving flat whites – a typically Australasian style!
What do you think is the next big market change in the way we like our coffee?
The change already in place is piccolos will continue to grow in popularity as consumers review their milk intake and demand for alternative milks will increase – soy, almond, lactose free, cashew, coconut and there will be others!
What are some of the differences between international markets and how they like their coffee?
Coffee culture in the UK, especially London, is starting to take shape with an influx of new independent cafes opening in the last three to four years. Having said that I’m not sure coffee will ever overtake tea as the hot beverage of choice but it is gaining popularity! The US continues to be filter coffee focussed in most states, quite often in huge cups by Aussie standards (think double the size of your usual large coffee here!) apart from a few cities where espresso culture is really taking shape like Seattle, Portland and parts of New York and Los Angeles. Some major cities in Asia are starting to see huge growth in espresso based coffees like Shanghai, Seoul and Singapore with some great new cafés opening in recent years.